Tourism New Zealand (TNZ) has launched its first smartphone app, Essential New Zealand, to promote the country and provide useful travel related advice to visitors.
The free app provides photos, pricing information and descriptions for more than 1,150 activities and travel experiences. It also highlights the must-do activities in each of New Zealand’s 26 regions and allows users to save their favorite activities/experiences.
The app gives users the flexibility to plan their activities even when they are offline as it stores data on the phone itself and hence, provides information and advice without an Internet connection.
The app also has seamless access to Tourism New Zealand’s mobile optimized website, newzealand.com, to enhance the visitor experience and enable access to updated information.
Other app features include full contact details and detailed map locations for every activity and regional i-SITE visitor information centers and comprehensive accommodation and transport booking information through the New Zealand website.
The app is available for free for iOS devices (iPhones & iPads) at Apple iTunes. A version for Android devices is currently under development.